A cookie is a small text file that is stored on your device. That text file is sent back to the server each time you visit the website to help it to recognise you based on your previous activity. For more information about cookies, and how you can control them within your browser, you can visit https://www.aboutcookies.org/.
The cookies we may use fall into the following categories:
Strictly necessary cookies. These are cookies that are required for the operation of our website.
Analytical/performance cookies. These allow us to recognise and count the number of visitors and to see how visitors move around our website when they are using it. This helps us to improve the way our website works, for example, by ensuring that users are finding what they are looking for easily. We currently use Google Analytics for this purpose.
Functional cookies. These are used to recognise you when you return to our website and thereby improve your experience. For example, we, or third parties, may wish to store your language preference.
Targeting cookies. These cookies record your visit to our website, the pages you have visited and the links you have followed without collecting any information that is personally identifiable. We may use this information to make our website more relevant to your interests. We may also share this information with third parties such as Google, for the purpose of allowing them to present relevant advertisements to you on other sites. This data shall remain fully anonymous and specific to your browsing device.
We currently use Google Analytics for the purpose of website analysis, and Google Ads for the purpose of marketing (including remarketing). Google provide detailed information on how they use your data and how you can control that here. You can tailor Google's use of marketing cookies, or opt out entirely, by visiting their ad settings page.